Explore 7 tips on how to grow your brand’s B2B podcast and improve marketing performance.
The Quill team reviewed Podcast Movement 2022 and broke down our Growth Track sessions!
Six ways podcasts play an integral role in your branded content strategy
Explore how podcast agencies can be a game changer for your branded podcast.
Explore strategies, tactics, and insights on how companies can use branded podcasts to boost corporate culture. Read our four tips now.
Discover Tips of What to Look for When Sourcing a Podcast Production Company. Read Our 10 Tips Now!
With the rise of branded podcasts, the question of how to make yours successfully stand out often comes up. Read our four expert tips on creating a great branded podcast.
What skills are important when hiring a podcast producer? Read 5 things to look for in your podcast producer!
Learn 10 tips for corporate podcast production to ensure success. Discover them now!
Top Ways to Leverage your Podcast
Learn the top tips on how to grow your podcast audience from the start
Discover the top 5 ways to engage your podcast audience and grow your show.
Explore the best podcast agencies and how to find the right one for you and your brand.
Podcast metrics are very different compared to other marketing mediums. In this article we break down what are the key podcast metrics that brands should focus on to measure podcast performance.
There's a fine balance between promoting your brand on your podcast and not coming off too sales-y. Throughout this article, we break down different strategies to make listeners remember your brand.
In the spirit of celebrating women for International Women's Day, discover our list of 10 of our favorite female-hosted podcasts.
What does a production agency do for podcasts? In this article the Quill team breaks down what podcast production companies can assist brands.
As many brands hop on the wave of audio, it can be difficult to understand whether or not your podcast is actually having an impact on your brand. Use these tricks to know if your branded podcast is having a positive effect.
Along with a successful podcast comes a successful podcast marketing strategy. A well thought out strategy can assist in the development, distribution and growth of a podcast. In the world of audio, these strategies have become key.
Understanding how to effectively grow your podcast is more important than ever. We broke down 5 tips for your branded podcast to focus on in 2022 to help stay on top of trends and changes within the industry.
Discover the difference between advertising on a podcast and creating a podcast in order to find out which one is best for you and your brand.
As we get closer and closer to the holidays, we at Quill thought we’d provide you all with 10 of our favorite podcasts to check out over the break.
The podcast industry is constantly changing and innovating at a rapid rate, The Quill team has made 7 key predictions for the podcast industry throughout 2022.
2021 was a busy year for the podcast industry and the brands working within it. The Quill team has listed 30 brands that have made the biggest impact on the podcast industry throughout 2021.
Branded podcasts has become a huge buzzword in the podcast industry... but what actually makes a branded podcast? We answer 5 key branded podcast questions to help you understand this marketing channel.
Podcasts are for education, entertainment and exploring your interests, so podcasters need to maintain a fine balance between using their show for brand advertising while providing value to their audience.
Effective brand storytelling that communicates your message, connects with your audience, and positions you in a positive and authentic light is challenging to achieve. Discover how you can use podcasts to create impactful brand storytelling.
Brands are constantly searching for new ways to grow their podcast's whether it's paid or organic marketing tactics. One powerful strategy that often gets overlooked is podcast collaborations. We break down how to use collaborations to grow your show.
Discover a list of Quill's favorite podcast blogs to check out to grow your podcast knowledge, gather tips, tricks, and advice, and find your next listen.
In a proven to be male dominated industry, we compiled a list of the top female owned podcast companies that are making waves in the podcast industry.
With the tech boom never showing signs of slowing down, here are 11 must-listen tech podcast for any enthusiast.
As a podcaster, having a strong connection with your listeners is key. But how do you actually establish that connection with them? It all comes down to trust. Learn how to establish trust with your podcast listeners.
It can be difficult to decide what podcast agency is best for you and your brand. Quill shares questions that you should ask your agency before signing the dotted line to make sure they're right for you.
Many industries have adapted to a remote lifestyle, including podcasting. But creating a space for you to record that doesn't only sound good but also makes you feel good is key. Discover how to create podcast studio that suits your needs.
Growing your podcast isn’t easy. Navigating where you should be putting your budget for podcast marketing is even harder. Throughout the article we list 5 podcast promotion platforms for you to try.
Thinking about launching an internal corporate podcast? This article defines internal corporate podcasts, covers tips for planning, and how to overcome challenges.
As podcasters continue to master the art of remote recording, Quill decided to share our top 14 remote recording softwares that we recommend to audio lovers across all levels of expertise.
Infamous podcast, Call Her Daddy, has announced it's exclusive deal with Spotify. The agreement is set to last for three years, where soon, new episodes of the podcast will only be found on the audio giant's network.
Throughout this article we list 15 of our teams favorite podcasts hosted by the LGBTQ+ community. We chat about why we love all of these shows and some of our favorite episodes!
We're seeing a rise in branded content, specifically in branded audio. Branded Podcasts are a powerful content strategy for companies if done right. In this guide, we break down how to create a strong and successful branded podcast.
Who are the top podcast companies in the industry right now? We list 20 of our favorite podcast agencies for you to explore and check out.
With the endless number of podcasts for us to choose from, how do you find the right one for you? Quill decided to make a list of 20 of the best podcasts on Spotify.
Recording a podcast is no easy task. Knowing how to record a podcast correctly takes practice, research, and time. Quill has released this guide on how to record a podcast, explained by audio experts.
Creating a podcast takes a lot of work, time, and dedication. Sometimes coming up with your initial podcast idea can be tough. Quill has created the ultimate list of podcast ideas to spark some inspiration.
There's so much content that marketer's need to sift through to find valuable information. To help all you marketer's out, we created a list of 10 of the best marketing podcasts as a resource to tap into.
Podcast production can be a daunting and confusing process. After years of working in production, the Quill team put together a list of 10 expert podcast production tips to help you along your journey.
Having some great go-to resources to stay informed about the stock market is key. We decided to put together a list of the best stock market podcasts to help you find some shows that resonate with your skill and interest level.
Wondering how to start a podcast is on the mind of many as audio continues to prove itself as a great marketing, sales, and monetization tool. In this guide, we break down how to bring your podcast to life step-by-step.
How do you grow a podcast and gain an audience? In this guide, Quill breaks down ten different podcast marketing strategies for you to try.
Quill listed 50 of the most influential women in the podcast industry right now. These women continue to inspire us through their use of podcasts as a creative medium.
Getting that boost of motivation can be difficult. We've listed 11 of the best motivational podcasts to help you on your self improvement journey.
Before starting your podcast, it's important to ask yourself: "Why should listeners tune into my show over others with similar content?"
Before bringing your podcast to life, there’s one key question that you need to ask yourself - what are your podcast goals?
Eight predictions that the Quill Team has for podcasts in 2021.
Spotify advertising can be a great way to not only grow a brand but also grow a podcast audience,
Learn how to improve your podcast's SEO. The better your SEO, the more likely you’ll grow your listeners.
When a podcast listener presses play on your series, you want to give them the best audio experience possible on and off the listening platform.
Podcast data is key, but how can you start to learn more about your listeners? We break down some tactics that you probably haven't thought of.
Podcast advertising can be a great way to gain awareness, boost conversions, and grow your business (or podcast)! Here's a full guide on how to advertise on audio.
When a podcast is powered by a brand there is one notion that needs to be kept at the forefront of all marketing strategies
The Quill team broke down the best podcasts of 2020 and our personal favorites!
Why your brand should consider using an internal communication podcast to boost employee retention and engagement.
A list of 10 of the best fiction podcasts that any audio lover should start binging… Immediately.
20 podcast statistics that all marketers should know
There are a variety of podcast formats that you can test out for your series, we broke down eight of the most popular formats.
Your podcast intro and outro are the first and last things that your listeners will hear, you want to make sure it makes them stay.
10 inspirational podcasts to start listening to that will help you be the best version of yourself.
Using audiogram videos to promote your podcast allows you to connect with your audience on social media in a way that sharing only an audio clip cannot.
Podcast show notes provide additional information and resources for the listener to skim through and discover. And do you need them? Yes.
We’ve compiled 11 of the most popular podcast hosting platforms to help you choose the best fit for you and your podcast.
We asked everyone on our team why they love podcasting and what they’re currently listening to
Brands can use podcasts in several different ways to achieve success, depending on what they’re trying to accomplish.
Branded podcasting is an art, and we’ve compiled a list of 10 of our favourite branded podcasts that we think have found a great balance.
Spotify has been making waves when it comes to audio, specifically in podcasting. Let's see all of the Spotify podcast partnerships and acquisitions that went down in 2020.
Growing your email list can help you better connect with your audience, gain feedback, track your success, and much more.
How can you land a podcast sponsorship? We break down the steps you need to take in order to monetize your show.
It's a time to listen, learn, reflect, and most importantly - take action. We share 10 podcasts hosted by Black creators that discuss racism and police brutality.
Planning your podcast content in advance is the key to a polished show, so that's why we always encourage writing a podcast script before you hit record.
There are so many ways brands can implement a video marketing strategy whether it's branded videos, interviews, vlogs, or explainers. In this article we break down why you need video and what types of video your brand should be creating.
Anyone can make a podcast but it's hard to make a good podcast. We break down how to... Well, not fuck up your podcast.
Discover 22 podcast statistics and facts that are crucial for podcasters to know in 2020
We break down some of the top remote podcasting resources so you can decide which platform fits you and your podcast best.
We break down how podcasts can be used to make your virtual event into a success
Why should your brand should be placing emphasis on podcast audio quality in 2020?
Brands like Spotify and Apple continue to compete for the majority of the market share when it comes to podcast listeners and we don't expect to see this battle to end in 2020.
Since we're currently experiencing a listening boom with no indication of it slowing down, it's necessary for brands to understand how they can use podcasts as part of their content marketing strategy
As podcasting is only expected to continue to grow in 2020, there's an increased necessity for podcasters to figure out who their target podcast listener actually is.
It’s crucial that the correct policies, resources, training, and overall processes are put in place and are easily accessible to employees
If you have a show you may be wondering how to monetize a podcast. There are many ways to make money from your podcast while providing value to your listeners.
Video marketing is an engaging way to share messages with your audience and show your support. Check out what some top brands are doing with video during the 2020 pandemic.
There are various strategies you can employ to drive traffic to your show and grow your podcast audience. Download our guide for advice on how to increase your podcast's audience.
We’ve compiled a list of various options and strategies you can implement to drive listenership for your podcast
For International Women’s Day, MESH/diversity and ORIGINS MEDIA HAUS joined forces to highlight some of the many women in Canada’s tech and media community
Are you looking to start converting your audiences to paying customers or clients? Video is a great way to engage an audience at any point in your sales funnel.
Check out our 7 predictions for podcasts in 2020 here!
In 2020 we're going to see podcasts move away from downloads as a success metric
What is programmatic advertising?
Discover how you can use podcasts to improve your employee communication, engagement, retention, productivity, and so much more.
There are 4 main ways that brands can use podcasts as part of their marketing strategy: brand awareness, lead generation, events, and internal communications
The four main ways that brands can use podcasts as part of their marketing strategy. Thought leadership and brand awareness, lead generation, events, and internal communications.
Cross-promoting with other podcasts is one of the best ways to add value to your listener base and tap into new audiences.
Cross-promotion can help podcasts expand the marketing reach of their content. Leveraging other audiences is one of the fastest ways to see an ROI. By utilizing this strategy, podcasters are now able to give each other the publicity they need to grow their audiences while enhancing value to their target demographic.
Launching a podcast takes effort, commitment, time and resources, but it doesn’t have to break the bank. That's exactly why we broke down how to launch a podcast on a budget, just for you.
